We were shocked by this statistic from the National Literacy Trust. So, we created the world’s one-and-only teddy bear bookshelf with a mighty mission to bring that statistic down to 0% by making reading FUN! Soft and huggable, Bibli was thoughtfully designed alongside child educators and psychologists to bring comfort and confidence to readers of all ages, replacing feelings of fear, anxiety, and shame with excitement, assurance, and joy.​